Organic Center VIP Dinner at Expo West

Even though we might be partially insane, we returned home from Tribal Gathering in Austin only to head right back out to EXPO West in Anaheim. While it was exciting to also have a booth, one of the highlights from the show was having the opportunity to work with the Organic Center on producing their VIP fundraising dinner. As a company we donated all creative services and offered all of our crew and equipment at cost to try and help contribute to the amazing work they are doing. For those of you who aren’t familiar with the Center, you can check it out here.

The night was a huge success and they were able to raise a bunch of money to help further solid scientific evidence used in promoting organic agricultural methods. We worked with some very cool people too - like Sara Snow, Dr’s. Alan Greene and Andrew Weil, Margaret Wittenberg and many others. Certainly one of the highlights of the night was watching Steve Hoffman, the Executive Director of the Center assemble an unlikely cast of characters into the warm up band for the evening. If you look closely you might even see my dad.

One of the most important values in our companies is what we call “Empowered Profits”. We believe that business is the best avenue for change and it is important to make good on your promises. It was a very rewarding experience to give of our time and services and see their event turn out successfully. The vibe in the audience was very positive and I think people genuinely had a good time which is what we want more than anything.

We will work with the Center again next year and we are all looking forward to seeing them grow. I would encourage all of you to help spread the word about what they are doing for organics and to consider finding something for yourself in 2008 that you can give to. It is a really great feeling. We will post later in the year about other areas we will donate time and money too. If you have any suggestions, please let me know.